Absolutely. Candidate School was designed with first-time candidates in mind. We walk you through the fundamentals—like defining your message, raising money, and connecting with voters—so you don’t have to figure it out alone. You’ll learn not only what to do, but how to do it with confidence.

Not at all. Many students begin with curiosity—wondering if leadership might be for them. Candidate School gives you the knowledge and perspective to explore your options, so that when you’re ready, you’ll already have a strong foundation.

It’s never too late. Candidate School lessons are designed to support you at any stage. Whether you’re sketching out your first plan or already on the campaign trail, you’ll find tools that help you refine your strategy, sharpen your message, and strengthen your leadership presence.

Campaign staff can run your campaign—but Candidate School is about you, the candidate. We focus on helping you develop the clarity, confidence, and leadership skills that make voters believe in you. Think of it as training for the person at the center of the campaign: you.

The course is delivered in 20 bite-sized lessons straight to your inbox. Each lesson is designed to be manageable—something you can do in the midst of a busy life. By the end, you’ll have a complete workbook you can refer back to as your personal campaign playbook.

Every candidate has doubts—it’s part of the journey. Candidate School doesn’t promise a guaranteed win; it prepares you to run a race you can be proud of. With the right mindset, preparation, and skills, you’ll dramatically increase your chances of success.